Thor (Post 15)

The Thor 2 official Facebook page.

Thor (Post 14)

The Thor 2 Official Twitter page.

In Fear (Post 4)

This is the In Fear trailer.

In Fear (Post 3)

This is a screenshot of a review for the film.

In Fear (Post 2)

This is a screenshot of the main cast and the characters they play.

In Fear (Post 1)

This is a screenshot of the IMDb In Fear page.

Focus of Exam

Focus of Exam
Exploring the state of the film industry
Looking at how today's film industry is changing
Comparing small budget with blockbusters
The people who own and make films

What I need to do
Looking at cinemagoing
Keep up to date with recent releases
Keep up to date with news about cinema
Read film magazines
Own consumer habits

Key Terms
Technology
Ownership
Conglomerate
Independent and Mainstream
Convergence
Synergy
Cross-media
Audiences
Production, Distribution and Exchange

Thor (Post 13)

https://play.google.com/store/apps/details?id=com.gameloft.android.ANMP.GloftTRHM
Thor 2 official game

Thor (Post 12)

Thor 2 Loki featurette

Unit Introduction

Unit Introduction (Main Case Studies, Thor 2 and In Fear.)
Out of 50 (20 marks for question, analysis and explanation. 20 marks for examples and 10 marks for terminology.)

·        There will be one question on the exam about the film industry.

·        It is worth 25% of your overall mark.

Production, Distribution, Marketing and Exchange.

Convergence- different technology coming together.

Synergy- different media coming together.

Sony- multinational company.

·        29% of cinema audiences are aged 15-24.

·        More than half of 15-24 year olds visit the cinema once a month.

·        In 2012 the UK Box Office took over £1 billion

·         646 films were released in the UK last year.

·         Saturday is the most popular night, 24.1% of Box Office.

·         Sunday 17.6%.

·         Friday 16.4%.

·         Wednesday 13.5%.

·         Monday, Tuesday and Thursday about 9.4%.

In 2012 the most popular genres with Box Office:

 

·        Action 34.5%

·        Comedy 17.5%

·        Drama 14.2%

·        Animation 12.2%

·        Horror 4.4%

·        Rom Com 1%

In 2012 over £300 million was spent on prints and advertising by film distributors.

Think Like A Man, The Hunger Games and The Avengers were the most tweeted movies in 2012.

·        People spend on average 16 minutes in the foyer.

·        About 40% of a cinema’s profit comes from refreshments.

Top 3D releases of 2012

·        Marvel Avengers Assemble

·        The Hobbit: An Unexpected Journey

·        Prometheus

·        The Amazing Spiderman

·        Life Of Pi

3D accounts for just under £1 in every £5 spent on cinema tickets.

·        BBC iPlayer had 6 million requests every say in 2012.

·        Just 4% of all film viewing is at the cinema.

·        35% of TV sets sold in the UK are super-sized.

·        On average, people watch 4 hours of TV per day.

Top 3 films of 2012 (Skyfall, Dark Knight Rises and Marvel Avengers Assemble) accounted 18% of all Box Office spend about 1 in every £6 spent.

14% of retail buyers bought a film they had previously seen at the cinema.

·        60% of 16-30 year olds believe film content should be free when accessed online.

The most pirated films of 2012 according to Bit Torrent are:
·        Project X, 8.72 million downloads
·        Mission Impossible: Ghost Protocol, 8.5 million downloads
·        The Dark Knight Rises: 8.23 million downloads

These are all shared viewing experiences.

Cinema going is a shared experience with an average of 3 people per party.

Comi-con (Tom Hiddleston came in his character) helps publicity.

Look at interviews with characters and directors.

Look at the websites relating to the film.

Wikiedia pages.

Social networking.

Trailers and featurettes.

Soundtracks.

Additional formats.

 

 

Thor (Post 11)

As of November 18, 2013, Thor: The Dark World has earned $147,306,753 in North America and $335,100,000 in other countries for a worldwide total of $482,406,753 worldwide. It surpassed its predecessor within 19 days of release.

Thor (Post 10)

In March 2013, Marvel announced the release of a two-issue comic book prelude by writers Craig Kyle and Christopher Yost and artist Scot Eaton in June 2013. In April 2013, Marvel released the first trailer for Thor: The Dark World. Forbes said, "This trailer fits nicely into that larger marketing push for Marvel’s brand. It puts all of the recognizable characters from the first film front and center, presents the action as a team event reminiscent of the Avengers, and once again Loki—who was quite popular with audiences—makes an appearance." The Los Angeles Times said, "Evident throughout the trailer is director Alan Taylor’s influence; the Game of Thrones director’s hand can be seen in the battle sequences, and Asgard—a bright and shiny kingdom under Thor director Kenneth Branagh—seems grittier in the sequel."
In July at the 2013 San Diego Comic-Con International, Hiddleston introduced footage from the film to audiences in character as Loki. Also in July, Gameloft announced that a mobile video game titled, Thor the Dark World: The Official Game, would be released in conjunction with the release of the film in November.In August 2013, Marvel released a second trailer for the film as part of YouTube's Geek Week. Forbes said, "this 150-second trailer is basically just an extended version of last April’s 106-second teaser" and that "this trailer fails to showcase what’s new this time around... making audiences question if they really don’t have much else to offer. Later in the month, producer Kevin Feige and cast members Tom Hiddleston, Natalie Portman and Anthony Hopkins presented additional footage at Disney's D23 Expo.Also in August 2013, Disney announced plans to promote the film with an attraction at Disneyland. The attraction called "Treasures of Asgard", located next to the Stark Industries exhibit inside Innoventions in Tomorrowland, opened on November 1, 2013 and features displays of Asgardian relics and transports guests to Odin's throne room, where they are greeted by Thor.The seventh episode of Marvel's Agents of S.H.I.E.L.D., titled "The Well", takes place in the aftermath of the events of Thor: The Dark World. It first aired on November 19, 2013.


The world premiere of Thor: The Dark World took place on October 22, 2013 at the O

Thor (Post 9)

Development In April 2011 before the release of Thor (2011), Marvel Studios president Kevin Feige stated that following The Avengers (2012), "Thor will go off into a new adventure." Kenneth Branagh, director of Thor, responded to his comments, saying, "It is kind of news to me. Here's what I would say to that: It's that I'm thrilled they're that confident. I shall wait for the audience to tell us whether there should be a second one, and then if that's a nice conversation to be had [among] all of us, that'd be thrilling. But I've got too much Irish superstitious blood in me to assume that Thor 2 will happen. But if Marvel says so, then I guess it must be true".Feige later explained that Marvel Studios would gauge how well Thor did at the box office before announcing sequels, but stated, "Don Payne is working on story ideas for a part two. We've got various options with Ken [Branagh] to discuss coming back, but right now the focus is on the first one. Don is, slowly but surely, thinking about where to take the character next should we be so lucky". In June 2011, Walt Disney Studios set a July 26, 2013 release date for the Thor sequel with Chris Hemsworth reprising his role as the title hero. The Los Angeles Times cited the long commitment necessary for a special effects-heavy epic and the pressure to start the script process right away as reasons for Branagh's departure, although he was initially enthused by the chance to direct the sequel. The following day, Marvel formally hired Payne, one of the credited writers of the first film, to script the sequel. In August 2011, Brian Kirk entered early negotiations to direct the Thor sequel for Marvel Studios and Disney. The film would be Kirk's first time directing a big-budget motion picture, after having directed television series for HBO, Showtime and the BBC, including Game of Thrones. In September 2011, Tom Hiddleston confirmed he would return in the sequel, speculating that in the film, "Loki will have to take responsibility for what he’s done". Patty Jenkins, the director of Monster and the pilot episode of AMC's The Killing, entered early negotiations with Marvel Studios and Disney to direct the film, after Kirk had passed due to contractual sticking points that arose during negotiations. The same month, Feige stated the sequel would "take Thor literally to other worlds" and would "primarily be the journey of that character, of he and Jane Foster and how the new dynamic with his father is working out, as well as what are the broader stakes for The Nine Worlds". In October 2011, Joshua Dallas, who portrayed Fandral, stated he planned to return to Asgard in the sequel. On October 13, 2011, Disney moved the release date for the film to November 15, 2013. The same day Marvel confirmed that Jenkins would direct the sequel and Natalie Portman would return to star.

Presentation for before our Swede

Our poster for our Swede

Prezi for class presentation

Swede Post

Mrs D

Well done. This is very detailed. I'm impressed.

Thor 2 (Post 8)

This shows the filming of the movie.

Thor 2 (Post 7)

This is a poster i saw up in London